Unlock the potential of medical meetings to grow your business. Gain practical insight into planner expectations around food and beverage compliance, contracting, marketing, pricing and proposal development. Leave with strategies to position your organization for success in this specialized market.

Learning outcomes:

Explore the range of medical meeting formats and identify opportunities that align with your business goals

Discover marketing strategies that help attract medical meetings, including stronger RFP responses

Understand how flexible contracting terms can help win and retain business

This session is approved for the following certifications.

* ICCA Skills Domain CICS/CICE: 1.5

* CMP/CEU Approved: Stakeholder Management, 0.5 credits

* CSEP Approved