Turn your IMEX experience into a targeted sales campaign in this three-part workshop. Build a strategy, prioritize your meeting list, plan your at-show engagement and create a follow-up system that turns conversations into business. Take away a repeatable process designed to support measurable ROI.

Learning outcomes:

Create a strategy to maximize your IMEX experience

Use connection, engagement and proactive outreach to make the most of your time at IMEX

Create a follow-up plan that turns your IMEX conversations into results

This session is approved for the following certifications.

* ICCA Skills Domain CICS/CICE: 0.75