Go behind the scenes of Encore's IMEX America activation and discover how immersive brand experiences come to life. Explore the creative, technical and operational decisions behind a large-scale show floor experience, from strategy and design through to production and delivery.
Learn how creative vision, technology and collaboration work together to create attendee engagement, support business goals and deliver measurable results.

This session is approved for the following certifications.

* ICCA Skills Domain CICS/CICE: 1

* CSEP Approved